
Jesús Arias Romero
SEO Director
Key Skills
Professional Profile
SEO Director with over 18 years of experience leading digital strategies for multinational companies. Specialized in implementing advanced solutions for content optimization and SEO data analysis. Recognized for the ability to lead multidisciplinary teams and execute complex technical migrations with outstanding results.
Professional Experience
HEAD OF SEO
Doctori.com & iSalud.comComplete leadership of the SEO strategy for both health platforms, implementing advanced optimization techniques supported by AI solutions.
- Direction of a team of 3 SEO specialists with a focus on measurable results
- Comprehensive design and development of Doctori.com's web architecture with native SEO optimization
- Implementation of content strategies generated with AI assistance (ChatGPT and Claude) to improve thematic relevance
- Development of automated SEO analysis processes using AI to identify growth opportunities
- Creation of high-quality link building systems with predictive analysis
- Use of Cursor for efficient implementation of technical SEO changes
INTERNATIONAL HEAD OF SEO
Theknotww.comResponsible for SEO strategies for 12 international websites of the group, focusing on scalability and global consistency.
- Management of a team of 2 SEO specialists
- Implementation of technical SEO solutions adapted to different markets
- Development of optimized multilingual content strategies
- Execution of large-scale link detoxification campaigns
- Advanced crawling analysis with customized tools
HEAD OF SEO
Ofertia.comLeadership of SEO strategies for 5 websites, including the technical migration from PHP to React.
- Direction of a team of 3 specialists (2 internal + 1 external)
- Successful planning and implementation of PHP → React platform migration
- Technical SEO optimization for React architecture
- Design of organic link building strategy
- Implementation of optimized crawling processes
TEACHER
Kschool.com (Digital Marketing School)Professor of the SEO/SEM Master's Program, training future digital marketing professionals.
HEAD OF SEO & CONTENT
Apartum.comComprehensive management of SEO and content strategies for multiple websites.
- Technical and structural site optimization
- Coordination with link building companies and content creators
- Quality assessment and results monitoring
- Implementation of content marketing strategies
HEAD OF SEO & CONTENT
PromoFarma.comDirection of SEO, CRO, and content strategies, including site internationalization.
- Leadership of a team of 15 people (4 SEO + 11 Content)
- Implementation of CRO strategies with A/B testing to increase conversion
- Direction of the internationalization process in multiple languages (IT-FR-EN)
- Technical migration of ccTLD domains
- Creation of the brand's style guide and editorial tone
HEAD OF SEO
Mecalux.com & Logismarket.comManagement of SEO strategies for 42 international websites.
- Direction of a team of 4 specialists (2 SEO + 2 Content)
- Implementation of technical SEO solutions for multiple markets
- Supervision of the .net → Liferay platform migration
- Optimization of multilingual content
SENIOR SEO
Emagister.comPlanning of SEO strategies for all sites of the educational group.
- Implementation of technical SEO optimization
- Development of educational content strategies
- Management of the mailxmail → emagister.com integration
SENIOR SEO
Floraqueen.comStrategic SEO planning and coordination with IT and Marketing departments.
- Technical SEO and web structure implementation
- Content strategy development
- Link building campaign coordination
- Coordination with the Polish office
SEO
Cariocaapartments.comCoordination in website creation and implementation of SEO strategies.
- Technical SEO and web structure implementation
- Content creation and optimization
- Link building campaign execution
Education
Personal Skills
- Flexibility and adaptability in changing environments
- Results and conversion-oriented
- Data-driven professional
- Meticulous attention to detail
- Excellent ability for teamwork and individual work
- Constant updating on Google algorithms and SEO trends
- Active member of select groups of SEO professionals in Spain
- Active member of the WordPress community
- AI enthusiast